1. What the ‘W’ in Big W stands for  NEWS.com.au
  2. Big W reveals major twist in brand's 50-year history  Yahoo Lifestyle Australia
  3. View Full coverage on Google News
The giant Big W sign is a feature of shopping centres across the country but it seems plenty of us still don’t know what W actually stands for.The giant Big W sign is a feature of shopping centres across the country but it seems plenty of us still don’t know what W actually stands for.

The meaning behind retail acronyms: What the ‘W’ in Big W stands for